From the category archives:

legends

How well do you tell your story?

August 31, 2008

In my quest for a virtual assistant (more on that another day) I was put in contact with Aaron Dragushan who heads up Wondermill Webworks. The company makes great software – it says so right on their home page. But Aaron also tells the tale behind Wondermill and it’s a wonderful story, told with honesty, [...]

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How do people live like that?

August 2, 2008

The greatest thing about the web is the amazing serendipity factor. I was just thinking about the power of perspective when I came across this post from Presentation Zen.
The Master of Perspective, Jerry Seinfeld, answers a question from fellow comedian Orny Adams by telling a story about Glenn Miller and his Orchestra in this clip [...]

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Part 2: Is your story half-baked?

July 27, 2008

This is the second post of a three-part series.While Lake George has managed to remain true to its spirit, the same can’t be said for all of the hotels in the area. Many chains have replaced the family-owned and operated hotels and motels that dot the roads leading into, out of and around Lake [...]

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Part 1: Can you live up to your history?

July 23, 2008

This is the first post of a three-part series.My family has been vacationing near Lake George, New York. The lake and surrounding area has a long and storied past including roles in the French and Indian War, the American Revolution and that of host to many, many families spending a summer on its shores.
What [...]

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What are your traditions?

June 27, 2008

What are your traditions? How do they shape your message? How do they define your work? Traditions – personal, family, corporate, religious, community, school, regional – are VERY powerful. They link us together and cause us to behave in certain ways. And they are often the source of many memorable, repeatable brand stories (you knew [...]

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