Did you hear him?

by Arthur Germain

in brand story telling, brandtelling, legends, presentations

Just a quick note on this historic morning. President-elect Barack Obama is a wonderful, powerful and dynamic speaker. And his use of a story to move the narrative of his acceptance speech on Tuesday night is a great example.

Just look at how he tells the history of America through the eyes of a 106 year old woman. The language and Obama’s use of a familiar, repeated narrative device (”Yes we can”) moves us powerfully through to the present moment with him at podium:


“This election had many firsts and many stories that will be told for generations. But one that’s on my mind tonight’s about a woman who cast her ballot in Atlanta. She’s a lot like the millions of others who stood in line to make their voice heard in this election except for one thing: Ann Nixon Cooper is 106 years old.

She was born just a generation past slavery; a time when there were no cars on the road or planes in the sky; when someone like her couldn’t vote for two reasons — because she was a woman and because of the color of her skin.

And tonight, I think about all that she’s seen throughout her century in America — the heartache and the hope; the struggle and the progress; the times we were told that we can’t, and the people who pressed on with that American creed: Yes we can.

At a time when women’s voices were silenced and their hopes dismissed, she lived to see them stand up and speak out and reach for the ballot. Yes we can.

When there was despair in the dust bowl and depression across the land, she saw a nation conquer fear itself with a New Deal, new jobs, a new sense of common purpose. Yes we can.

When the bombs fell on our harbor and tyranny threatened the world, she was there to witness a generation rise to greatness and a democracy was saved. Yes we can.

She was there for the buses in Montgomery, the hoses in Birmingham, a bridge in Selma, and a preacher from Atlanta who told a people that ‘We Shall Overcome’. Yes we can.

A man touched down on the moon, a wall came down in Berlin, a world was connected by our own science and imagination.

And this year, in this election, she touched her finger to a screen, and cast her vote, because after 106 years in America, through the best of times and the darkest of hours, she knows how America can change.

Yes we can.”

Full transcript here.

{ 1 comment… read it below or add one }

Professional Storyteller Rachel Hedman November 25, 2008 at 12:40 pm

You will love the post “Barack Obama the storyteller” written by Limor Shiponi at http://lisb.wordpress.com/2008/11/15/barack-obama-the-storyteller/.

She also put a link on the Professional Storyteller social network site at http://professionalstoryteller.ning.com.

Until we tell again,

Rachel Hedman

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